Torquay Shopping Great Ocean Road Regional Tourism 053A7916

For everything Surf, Skate & Snow

Surf City Plaza is the place to slip into your surfer style, with big brands setting up concept shops, retail outlets and even the odd coffee shop or bar.

Fittingly Rip Curl and Quiksilver bookend the Surf City Plaza, with many other iconic brands joining in the middle (and across the road). Brands include Billabong, Oakley, Patagonia, Beach Crew, Rojo, Globe and Ghanda. Other surf, skate and snowboard retailers have joined the mix with Strapper and Blunt maintaining trendy retail outlets.

If it has anything to do with the beach, you will find it at Surf City in many shapes, colours and sizes no-doubt. Surfboards and wetsuits are plenty, along with fashion, thongs (flip-flops), beach towels, skateboards, watches, sunglass etc etc. You will also find a few snowboards and winter apparel splattered about. 

Outside of shopping until you drop, Surf City Plaza has several cafes, the Australian National Surf Museum, a skate park, an information centre and public library... So plenty to keep everyone entertained.

Home of Quiksilver & Rip Curl

1969 was a big year for Torquay with two surf companies led by four local surfers setting up backyard businesses.

The first company was Rip Curl Surfboards led by local shredders Doug “Claw” Warbrick and Brian “Sing Ding” Singer. The pair focused on revolutionary surfboard designs in response to an experimental market and challenging waves.

The second company was Quiksilver, started by Torquay locals Alan Green and John Law. The two set out to create a new kind of boardshort, using aspects of wetsuit technology, such as snaps and Velcro flies. Their first boardshorts hit the Aussie shops in 1970, before arriving on the hallowed Hawaiian shores four years later.

Today both Quiksilver and Rip Curl maintain their HQ's in Torquay, keeping their surfing roots firmly planted by employing many of the local residents. Both brands have massive retail outlets in Surf City Plaza and seconds shops around the corner.

Quiksliver Boardriders Torquay
Jan Juc Surfcoast Great Ocean Road Regional Tourism 053A9512

Baines Cresent Seconds Shops

Around the corner from Surf City Plaza is the Baines Crescent seconds shops, hosting a series of factory outlets providing a stack of bargains to keep shoppers happy.

Shops include Rip Curl and Quiksilver, Roxy and DC seconds and samples outlet, Rojo, Ghanda Clothing plus more. These shops sell just about everything, but are particularly good for grabbing a deal on a new wetsuit before heading out for a surf.